The birth of a power brand!
Corlytics was our very first client, so it will always have a special place in our hearts. Like us, it was a brand that was seeking to push out to market for the first time from January 2017. The business was set up in 2013 and had spent the next four years developing its products […]
PR vs marketing: how different can it really be?
Coming from a marketing background, I often get asked how PR differs from marketing. Since moving from the marketing world over to PR, I have learnt a LOT. I repeat, a LOT. PR isn’t just ‘free marketing’ (like I used to say). Instead, I’ve realised it’s like a secret lock into another world. You are […]
