The birth of a power brand!
Corlytics was our very first client, so it will always have a special place in our hearts. Like us, it was a brand that was seeking to push out to market for the first time from January 2017. The business was set up in 2013 and had spent the next four years developing its products […]
PR vs marketing: how different can it really be?
Coming from a marketing background, I often get asked how PR differs from marketing. Since moving from the marketing world over to PR, I have learnt a LOT. I repeat, a LOT. PR isn’t just ‘free marketing’ (like I used to say). Instead, I’ve realised it’s like a secret lock into another world. You are […]
The year of the bee!
This month we are one. This may well have been the fastest year of my professional life. But what a buzz! We are delighted that we started the year featured by PR Week as one of the ‘Seven new PR agencies to watch in 2018′. This makes us all the more determined to make 2018 […]
2018: values, ethics, standards in PR
I was recently elected onto the PRCA’s 2018 PR and Communications Council, a role which I can’t wait to take up in the new year. If anything, 2017 has put our industry on the map (not necessarily for the right reasons!) and that’s why, when asked why I’m proud to be a member of the […]
Six months in the hive!
Today marks a milestone. I have been a bee (a busy one too!) at Milk & Honey PR for six months. It has been a whirlwind and I have learnt SO much in what seems a short amount of time. Despite studying PR at university, I was still unprepared for the fast-moving nature of PR […]
Media relations is still the backbone of PR
Media relations is dead That is a myth. My public relations (PR) career began with media relations when I was on my university placement year. In my current role, 50 percent of my time is spent securing coverage for a range of consumer and corporate brand clients and setting up opportunities for them to meet […]
My internship at Milk & Honey PR
‘Would you like to do an internship with us?’ ‘Yes please!’. *Your ticket from Rome to London has been booked* To many, this might seem an irrational and drastic decision. I mean, why leave Italy in the middle of summer to go and do a two-week internship in rainy London? Everybody knows what the inevitable […]
What’s it really like joining a PR start-up?
Growing pains, twelve hour days and a slow trickle of clients. Those are some of the preconceptions of joining a start-up. In reality, you are given a lot of responsibility. Clock watching becomes a thing of the past as you spin more and more plates. If you get it right, clients come on board thick […]
Interview tips from the other side of the table
Ok, so hands up, I admit I am super fussy when interviewing. I expect candidates to come in having done their homework on the company and our clients. I expect them to have a genuine interest in the news agenda and a passion for people. And I expect them to be curious, articulate, enthusiastic and […]
Then we were three!
It is exciting starting a new business. At first, every day you seem to make enormous leaps forward. Setting new infrastructure, finally getting the IT systems to all talk to one another. Getting new business opportunities in through the door. Then the manic pace starts to stabilise. Newly on-boarded clients start to find their rhythm […]
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