Compliance Corylated

Launching a global financial regulatory and compliance media brand

Purpose

Corlytics wants to establish itself as the go-to nimble, consultative regulatory technology and data player in the market, globally.

The company seeks to develop and launch a new brand that will deliver best-in-class regulatory expert analysis and subject matter expertise to existing clients and a wider prospect base.

Engagement

An ambitious 8-week sprint developed the brand identity, website platform and go-to-market strategy.

Today, a strategically developed media outlet, Compliance Corylated, delivers expert analysis, targeted digital content and a new podcast series that brings regulatory insights directly to key industry audiences.

Effect

Breakthrough launch delivered global impact across six continents.

Now, the brand attracts subscribers from top-tier financial institutions like Bank of England, Goldman Sachs, and KPMG, with contributions from award-winning authors and journalists from The Banker, New York Times and Thompson Reuters.

"Milk & Honey has been instrumental in our launch success. We would not have achieved the profile we have in such a short time without the support, advice and handholding of its social media team."