Five lessons from ‘Black Myth: Wukong’ for compelling brand storytelling
In today’s digital age, where audiences are bombarded with information, the power of storytelling has never been greater or more crucial. The current gamers’ game – Black Myth: Wukong – stands out as a masterclass in engaging and enthralling millions around the world. This game is steeped in Chinese mythology and inspired by the classic Chinese tale, Journey to the West. It has captivated a global audience with […]
Milk & Honey undergoes global brand refresh
To ring in our fifth anniversary and celebrate the launch of our latest country opening, we’ve undergone a visual evolution and global brand refresh – unveiling a new logo, colour palette and website redesign. The new visuals have been carried through all our online presence and marketing materials, with the revamped website serving […]