PR vs marketing: how different can it really be?

Milk & Honey ICCO Award 2019

Coming from a marketing background, I often get asked how PR differs from marketing. Since moving from the marketing world over to PR, I have learnt a LOT. I repeat, a LOT. PR isn’t just ‘free marketing’ (like I used to say). Instead, I’ve realised it’s like a secret lock into another world. You are […]