Meilin Wong, award-winning business leader, joins as CEO to set up Singapore business
Milk & Honey PR, recognised as one of the fastest growing international communications agencies, has appointed Meilin Wong as Partner & CEO of the company’s new Singapore entity, effective 1 June 2023. Giving Milk & Honey offices in London, New York, Munich and now Singapore.
Reporting to Kirsty Leighton, Founder & Group CEO, Meilin joins as a co-owner in the business and will be responsible for building Milk & Honey’s purposeful brand, driving its mission locally and spearheading client growth.
Meilin brings over two decades of communications, marketing and business development in both agency and in-house leadership roles. She was most recently CEO of iSabel, a digital wellbeing startup with clients and users across Asia. She remains as its investor and advisor.
“Meilin’s market insights and unique blend of GTM, storytelling, marketing and commercial growth will help boost our repertoire of disciplines used to build and nurture brand reputation. These factors, coupled with the economic growth opportunities evident in Singapore and the region, enabled us to make our decision without hesitation. We are excited that Meilin is onboard on this journey with us in building out the Milk &Honey purpose offer in Singapore.” said Kirsty.
“We have a proven track record in successful, profitable expansion internationally. Having opened New York under Paul Cohen’s leadership in May 2021; Munich under Manuel Huettl in May 2022 and now, Singapore under Meilin. Together, we are building our expansion momentum to better support our clients’ global communications and marketing needs.”
Milk &Honey in Singapore is one of only 28 businesses and is the first PR agency in the country to be certified B Corp. This accreditation enables the agency to help drive the ethical, environmental and socially responsible cultural agenda for purpose driven brands locally.
“I’m absolutely delighted to be part of such an impact-focused company. Milk & Honey’s approach to doing good business and the fact that it is majority employee-owned makes it so incredibly differentiated. Together with a team of highly diverse and experienced talent already in the agency, we’ll be able to offer clients in Singapore and Asia the same level care and commitment to excellence,” said Meilin.
