Purpose
Colombian chocolate manufacturer, Luker Chocolate, empowers and sustains farming communities ― to create exquisite chocolates for partner brands worldwide.
Luker seeks to differentiate its authentic sustainability, highlight quality and drive new business.
Engagement
Initially, Google and LinkedIn PPC campaigns engaged key B2B audiences. Today, an editorially transformed annual sustainability report delivers accessible and effective messaging.
Braver social and earned storytelling amplify ethics, innovation and excellence.
Effect
Initial digital campaign boosts website visits and site referrals. Now, drumbeat stories in multiple target media amplify ‘sustainability, creativity and quality’ messages, to increase discoverability.
Luker associates business wins in the UK and Europe to re-energised engagement.
"I think it is difficult to find an agency with such flexibility to adapt to the customer's needs. I am happy with the way the team have understood our business and constantly find new ways to add value"
- Luker Chocolate
Project Credits
- Images courtesy of Luker Chocolate
