Milk & Honey PR launches our new purpose offer, a one-stop destination for brands seeking sustainable ambitious growth
Today, Milk & Honey PR have launched our new purpose offer, embarking on an ambition to go beyond purpose-led storytelling to support more brands with purposeful action that nurtures reputations. Our new offer follows our own inspiration as a B Corp, constantly pushing ourselves for change, seeking to build better business. The specialised service will blend climate- and culture- […]
Actions speak louder than words: the real value of values
Masters of words and creators of perception. There’s no doubt communications is an incredibly skilled profession. But given we don’t burn fossil-fuels or manufacture products in a factory have we somehow convinced ourselves we have less responsibility to look after our planet and our people? From climate change to mental health, there is no quick fix to all the pressures facing our society. But has doing the bare minimum become acceptable practice? It’s not what you make, it’s the way that you make it Most of us are in the business […]
Why PR measurement matters
When do you know something is working? PR is often referred to as the ‘dark art’ of marketing. The very nature of brand awareness and reputation means they can be intrinsically difficult to measure – but not impossible. Measurement is key to demonstrating the value of our work. But it doesn’t have to be just […]
The art of PR-omance
Successful romantic relationships require ‘chemistry’ – the emotional connection that bonds two people together. The same can be said about PR agencies and their clients. The two parties must work together, demonstrate loyalty and commit to navigating highs, lows and everything in between. After the cork-popping celebrations of winning a new client comes the real work. Building – and maintaining – a strong relationship that stands the test of time requires effort. But the results are always worth it, which is why our motto is ‘old is gold’. Here’s five things we’ve […]